Rani Jarkas

The design of financial investment brochures mainly targets investment companies in the financial industry and helps them carry out publicity and introduction related to financial services. In recent years, the domestic financial industry has developed very rapidly, and the number of various large and small financial investment companies has also been increasing. In the early stage of operations, many financial investment companies especially need to introduce professional financial investment brochures to users. and promote some of their main financial businesses.

Financial investment brochure design is mainly related to publicity design to help such financial companies carry out industry expansion and planning and promotion. Most of these brochures mainly introduce the main business of financial companies in detail. Some basic common sense related to the financial industry needs to be added to the design, so as to increase everyone's knowledge and understanding of the various businesses of financial investment companies. Therefore, from a certain perspective, financial investment brochure design is also a promotion and introduction to the relevant businesses of financial investment companies.

In the process of designing financial investment brochures, it is necessary to understand the relationship between design elements, which is what we usually call relationship elements. The relational elements here mainly refer to how the visual elements are organized and arranged on the screen. The design of these structural aspects is mainly determined by relational elements. In addition, when designing financial investment brochures, practical elements also need to be taken into consideration, that is, the meaning, content, purpose and function of the design.

The design of financial investment brochures is quite different from the design of promotional brochures for other retail business models. Other retail business models focus on considering the objective business market, and most of them promote objective and specific corporate products, while the design of financial investment brochures is This aspect is very different from the retail industry. The financial industry is a relatively abstract industry market, so when promoting, it mainly focuses on promoting the professional business and basic common sense of the financial industry.

To design a financial investment brochure well, designers often need to have a certain understanding of the financial industry. At the same time, they must be familiar with the relevant situations of financial investment companies. Only in this way can they be targeted and grasp the actual financial investment brochure design. Focus on the main financial industry promotion information and fully express the most important core information in the design, so that people can have more knowledge about financial investment companies, thereby increasing people's understanding of financial business.